Details
Client
KeysForWeb
Year
2023
Role
Product Designer
Brief
The majority of users face challenges in determining a secure and user-friendly service for transferring credentials. This project aims to streamline and secure the transfer of credentials, addressing user needs for efficiency, security, and an intuitive interface.
Design Process
Competitive Analysis
To gain an understanding of the existing products and identify how competitors approach similar problems, we selected 3 primary products for competitive analysis based on several criteria.
Research Plan
At this stage, I developed a research plan. Research plan helped us to ensure our goals are well-defined and agreed upon, and to guarantee those goals are met by the research.
User Research
Research Goal
Our research goal was to get an understanding how users interact with the system or solve the problems we are trying to address. We asked developers and project managers about their experiences in sharing confidential information with clients.


User Personas
Jobs-to-be-Done
4 Forces of Progress
We found out that people want a method for requesting credentials that can be easily integrated into their existing processes without a steep learning curve and that will reduce the back-and-forth communication.

Continuous Improvement
We regularly revisited and refined our maps as our product evolved. This iterative process ensured that we stayed in tune with users' changing needs.

UX Design
User Flows & Wireframing
I created a user flow to describe user’s journey through the product, displaying every step that the user takes - from the entry point to the final interaction. After, focusing on the user flow and the research that we conducted earlier, I began to desin wireframes.
Research-Driven
Challenge
Users expressed frustration with the lack of clear information, actionable insights and intuitive navigation in existing solutions.
Solution
Designed a dashboard that empowered users with instant awareness, clear direction, and proactive control.

Requests Management
Requests History
By providing a sortable and filterable table, users can effortlessly locate specific requests based on parameters like status, type, date, and name.
Request Details
When users click on a request, they can quickly see all the details they need in one place. This saves time and effort, helping users make decisions and take action faster.
Sending the Request
Solution
To address this, we implemented a streamlined request sending process that offered users the choice between selecting a template or crafting their custom form.
Request Templates
Team and Collaboration
Solution
Our target audience, which includes project managers, team leads, and individuals dealing with loads of information, faces the challenge of information overload. As a result, we developed a solution for inviting team members and the notification center.
Retrospective
Next Steps
Thanks to our research, we identified the essential features for the MVP and the next things to work on based on users' needs. Moving forward, the client plans to enhance collaboration by adding features.
Iterative Design
By taking an iterative approach, we were able to adapt quickly and respond to user feedback. This helped us to understand the importance of flexibility in the design process.
Areas for Improvement
As we reflected on our design journey, we saw the opportunity to enhance the onboarding experience. Simplifying the initial user interactions and providing clearer guidance during the onboarding process can significantly improve user adoption.